BREAKING: Simon Cowell sparks backlash after announcing he won’t be participating in Pride Month — TV personality Simon Cowell, best known for his role as a judge on major music competitions, has sparked backlash after announcing he won’t be participating in Pride Month this June. His controversial statement that “‘WOKE’ doesn’t deserve to be celebrated” has sparked a backlash, with fans and other artists deeply divided. In a video, he explains his reasoning: “This song will never be….”