The latest Mercedes-AMG Experience on Ice program sticks customers in the G-Class lineup for a Swedish adventure.
Mercedes-AMG’s Experiences department last week announced an all-new, four-day winter off-roading expedition in Northern Sweden. A select few customers will tackle immense scenery and enjoy some of the finest hospitality that Scandinavia has to offer from the front seat of a range of G-Class models starting this January.
The expedition will take a group of just 8 enthusiasts across Sweden, journeying between the cities of Arvidsjaur and Kirunam. The route will present plenty of opportunities for drivers to experience the capability of the G-Class, ranging from the Mercedes G 500 to the AMG G63 and G63 G 4×4² offerings. The photos shared by Mercedes-AMG are pretty spectacular, with the route seeming to provide some great 4×4 testing. Not solely a wheeling trip, Mercedes has also arranged for a guided snowmobile tour to ensure you really enjoy the sub-zero surroundings.
The evenings will be dominated by the luxurious accommodations fit for AMG customers, including a stay at the original IceHotel, the Silverhatten Hotel, and the Arctic Bath Hotel. Food is set to be an experience in its own right, with reservations at gourmet restaurants along the route, as well as some champagne receptions for highfalutin mingling. Of course, the program isn’t cheap, with pricing starting at just under $10,900. You must also be at least 21 years old and maintain an international driving license to be able to participate.
The new off-road program joins the existing Mercedes-AMG Experience on Ice programs, where customers can travel to Lake Galtisjaure near Arjeplog. The lake’s surface features nearly two feet of ice, making it the perfect place for some loose-surface shenanigans. There’s even an ice circuit that traces the path of the Nürburgring’s Nordschleife. The program includes a range of AMG vehicles, including the C63, SL63, and the G63 models. Pricing is a bit more approachable than the off-road package, ranging between $2,300 for the basic three-day course, up to $13,700 for the all-inclusive Pro Plus package. Regardless of which package you go for, there are certainly worse ways to spend your time while freezing.